If ChatGPT Atlas browser lands on Windows 11, Microsoft Edge already looks ready to “intercept” it with Edge/Bing upsell
Microsoft is gearing up to potentially intercept OpenAI's ChatGPT Atlas browser on Windows 11 with Edge/Bing upsell tactics, similar to its strategies against Chrome. Experimental flags in Edge Canary suggest this move, aiming to retain users by highlighting Edge's features over Atlas. While Microsoft may not fear Atlas, it aims to prevent losing customers to its agentic browsing features. The competition between ChatGPT Atlas and Edge's Copilot could impact browser preferences as AI integration becomes more prevalent.
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