Validating your ideas on strangers (2017)

The article discusses a unique method of idea validation through pitching concepts to strangers at a bar. The author shares experiences of receiving feedback on design variations and a new app idea called "Talking with Strangers." The app concept involves random phone calls between users, with built-in safeguards to prevent inappropriate behavior. The article emphasizes the value of gathering diverse opinions quickly and iteratively for idea refinement, akin to traditional focus grouping but at no cost. It encourages readers to engage in this informal validation process to enhance their projects effectively.